What is Tencent Video and how to get started

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China Tech 101: Tencent Video

Tencent Video is China's second-largest video-streaming platform.

HOME / China TECHNOLOGIES /

Tencent Video

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Tencent Holdings Ltd.

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PARENT COMPANY

company

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WESTERN EQUIVALENTS

Blocked OUTSIDE OF CHINA?

As of 2020, while the US administration has issued an executive order barring Tencent from operating in the country, its development is still ongoing and ByteDance’s future in the States remains uncertain.

ABOUT Tencent Video

Tencent Video is China's second-largest video-streaming platform. Its most popular categories include China-made animation shows and TV shows. Original content accounts for over 65% of its platform.

The Tencent-owned platform competes fiercely with Baidu-owned iQIYI for the title to be industry's number one.

Tencent Video streams a mix of professional shows and UGC videos.

Active Users:

500 million monthly active users updated in 2020

Target Demographic:

Long-form content consumers who are particularly fond of soap drama, animation, and movies

Suitable For:

Advertisers, content marketers

Available Language(s):

Chinese

Learn More

Homepage

GETTING STARTED

Because of Tencent Video's popularity in China, it is commonly used as an advertising platform. To get started,

1. Sign up for a Tencent ad account with a China-registered phone number, QQ number, and or log in with your WeChat account.

2. Get in touch with the Tencent Video advertising team for a consultation. You may also call their hotline (+86) 4000617810.

Business Requirements

(Not specified)

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