What is Douban and how to get started

Which website do you want to Chinafy?

Tell us your name?

What best describes your company role?

What's your Work Email Address?

Have a discount code?

By clicking 'Get Started', I also agree to Chinafy's Terms of Service & Privacy Policy.

Get Started

Thanks for getting in touch!

One of our Chinafy experts will be in touch with you via email within the next 24 hours with

1 - Expected post-Chinafy results

2 - Your Custom Plan

3 - Next steps.

P.S. Make sure to check your promotions inbox in case our message lands there.

Please feel free to check out our case studies or blog in the meantime.

[[embed: get started form popup type]]

This site uses cookies

We use cookies to enhance your browsing experience, analyze site traffic, and serve tailored experiences. By continuing to browse or closing this banner, you consent to our use of cookies. Read more about how we use cookies here.

China Tech 101: Douban

Douban is a popular Chinese online platform that brings together people with shared interests in books, movies, music, and various activities.

HOME / China TECHNOLOGIES /

Douban

PARENT

GROUP

PARENT COMPANY

company

RELATED COMPANIES

WESTERN EQUIVALENTS

Blocked OUTSIDE OF CHINA?

No

ABOUT Douban

Douban is a popular Chinese online platform that brings together people with shared interests in books, movies, music, and various activities. It is known as China’s IMDB through which users can discover new content, share their opinions through reviews, and connect with others who have similar hobbies.

Sources: Marketing China

Douban has a unique feature called Douban Groups, where users can join discussions on specific topics, creating a vibrant space for like-minded individuals. Whether you're into exploring the latest books, discussing movies, or connecting with people who share your hobbies, Douban offers a diverse and interactive online environment.

Active Users:

320 million users

Target Demographic:

Primarily focus on individuals interested in cultural exploration, including books, movies, music, and various hobbies. The platform is popular among users ranging from teenagers to adults who share a passion for intellectual and creative pursuits.

Suitable For:

Ideal for those interested in engaging discussions, discovering new books and movies, and connecting with like-minded individuals within niche communities.

Available Language(s):

Primarily in Chinese, but offer partial support for English.

Learn More

Homepage

GETTING STARTED

Visit the Douban Website:

Open your web browser and go to Douban's official website.

Access the Sign-Up Page:

Fill out the sign up form to receive a SMS notification. WeChat or Weibo login is also supported.

Explore and Connect:

Once your account is set up, you can start exploring content, connecting with others, and participating in discussions based on your interests.

Business Requirements

(Not specified)

[[embed:breadcrumbs_fix]]

Make your website work in China

Fill out the form and one of our Chinafy team members will reach out to you within 1 business day to book an initial call or with a plan for next steps.

30%-40% faster compared to using a CDN alone.

Verifiable results in just 2 weeks, instead of 1-2 years.

Little to no action required from your IT teams.

"Chinafy has made it possible for us to be sure that our web visitors in China have the same good experience as all our other visitors in the rest of the world."

Michela Nalin Francek, Marketing Manager for Nolato

"Over 1 million engineers use SnapEDA each year all over the world. We were attracted to Chinafy's service because of how easy they made it to support the Chinese market."

Natasha Baker, CEO & Founder of SnapEDA

We are very happy with working with Chinafy. They went above and beyond to ensure we help MIT Professional Education deliver world-class online education in China.

Ignacio Cerro, CFO, Global Alumni for MIT Professional Education

"Consistency is crucial for us.
Chinafy fits the bill of what we were looking for."

Jonathan Rhodes, Marketing Technology Manager of Registrar Corp

"The process was super easy and I'm really glad we selected your team. The experience has been beyond my expectations."

Nicolas Duchesne-Lafoest, Product Marketing Manager

"Chinafy went above and beyond to help me produce my event. I'm not sure I would have been successful without them. The client was elated that we managed to fulfill the request to live-stream into China so quickly."