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China Tech 101: Bilibili

Bilibili is a popular live-streaming and video-streaming platform for creative videos and imported animation shows

HOME / China TECHNOLOGIES /

Bilibili

PARENT

Bilibili Inc.

GROUP

PARENT COMPANY

company

RELATED COMPANIES

WESTERN EQUIVALENTS

Blocked OUTSIDE OF CHINA?

No

ABOUT Bilibili

Bilibili is a popular live-streaming and video-streaming platform for creative videos and imported animation shows. A majority of Bilibili videos are user-generated content.

Bilibili's most popular content is animation shows.

Active Users:

105.2 millions monthly viewers updated in 2019

Target Demographic:

Young entertainment consumers for comics, animation and gaming

Suitable For:

Content marketers, influencer marketers or B2C advertising

Available Language(s):

Chinese

Learn More

Homepage

GETTING STARTED

Individual users

Sign up via your phone number on bilibili.com.

Bilibili supports account creation with international phone numbers.

Advertising

To get started, contact Bilibili's advertising team by leaving your (China-registered) phone number and company information.

International brands such as KFC and local Chinese companies such as Zhihu and Tmall use Bilibili to target Gen Z in China.

Fanta recorded 190 million impressions and 12 million views in their last collaboration with Bilibili.

Business Requirements

(Not specified)

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